Sprout Marketing is a new way for companies to pay the equivalent of one marketing executive and get a whole team of marketing executives in return. Tons of companies have recently signed up with them–taking full advantage of each precious dollar in a difficult economy. “Clients use a full-service, integrated marketing team with specialized expertise in high-level strategy, market research, executive coaching, Web services, public relations, advertising, events and tradeshows, and more.”

 What do you think of this sort of marketing? Will your organization look to farm out your marketing initiatives to save a few pennies?

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